Partial Least Squares Path Modeling (PLS-PM) is a popular statistical modeling tool in information systems, marketing and other social science disciplines. Researchers using PLS-PM have typically focused on explanatory modeling. I will be discussing PLS from a predictive point of view at two upcoming conferences this month:
2. At 2015 SCECR ("Statistical Challenges in eCommerce Research") in Addis Ababa, I'll present our work (with Pratyush Sharma and Marko Sarstedt) on "Predictive Model Selection in PLS" (June 25, 2015).