Statistical Inference with Large (eCommerce) Datasets

TitleStatistical Inference with Large (eCommerce) Datasets
Publication TypeWorking Paper
Year of Publication2008
AuthorsShmueli, G.
Series TitleWorking Paper RHS 06-61
InstitutionSmith School of Business, University of Maryland

The public availability of large eCommerce datasets from websites such as and, coupled with technological advancements in collecting, storing, and manipulating large datasets has lead to a growing number of studies that apply statistical models to large samples for the purpose of answering research questions. Statistical inference, mostly designed for small sample sizes, is now being applied to large datasets

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