Determining factors that lead to a quick sell of Arlington properties

Project Details

Term: 

2005

Students: 

Monisha Banerjee, Megahn Hallahan, Dave Lake, Tyler Morris, Matt Welsh

University: 

UMD

Presentation: 

Smith Realty, LLC in Arlington, VA has experienced tight cash flows, excess inventory and a limited marketing budget. The goal of this project is to build a predictive model to help use the company's marketing dollars to go after customers whose homes would be quick sells

Application Area: